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The role of decision modeling in a data-driven culture

by James Taylor | Jul 9, 2013 | Decision Management, Strategy

I recently checked out The Evolution of Decision Making – How leading organizations are adopting a data-driven culture, a new white paper from the Harvard Business Review sponsored by SAS: People have long preached the benefits of relying on data and insights...

Listening, learning and acting in multi-channel marketing

by James Taylor | Jun 21, 2013 | Decision Management, Strategy

A little while back I blogged about Customer Data Platforms and their role in coordinating multiple channels when trying to develop customer-centric marketing solutions. More recently I caught up with Provenir – a company I know from its risk-centric decisioning...

White Paper of the Week: Becoming a Decision-Centric Organization

by James Taylor | Jun 10, 2013 | Decision Management, Strategy

A new week and a new white paper. This week’s is Becoming a Decision-Centric Organization Organisations face many challenges in today’s business climate. Organisations whose success or failure is determined by the decisions they make are handicapped by systems that...

Closing thoughts on IBM Big Data Analytics #BDA13

by James Taylor | Jun 6, 2013 | Decision Management, Strategy

Well that’s a wrap for the IBM Big Data Analytics Analyst Insight 2013 event. I’ve blogged 13 sessions and attended a couple of others plus had dinner at the Hockey Hall of Fame and seen the Stanley Cup. A few closing thoughts: Like IBM I believe that the...

Enhancing the Client Experience #BDA13

by James Taylor | Jun 5, 2013 | Decision Management, Strategy

Les Rechan and Niel Isford came up to wrap up the first day to talk about IBM’s focus on Client Experience. The products, as was noted earlier, are focusing on being Easy, Simple and Fast to make them easier to consume. From a licensing perspective IBM is...
Business Value of Big Data and Analytics #BDA13

Business Value of Big Data and Analytics #BDA13

by James Taylor | Jun 5, 2013 | Decision Management, Strategy

Fred Balboni came up next. Fred, of course, was early in IBM’s Business Analytics and Optimization service line with its unique focus on analytics. This service line has grown to 9,000 consultants and has conducted thousands of – 30,000 – analytics...
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